Step 11: Promote Your Blog

Promoting your blog is the main part of blogging. Let the world knows about your blog.

The goal of your promotion should not only focus on getting new readers. It should also make readers return to your blog and build a closer relationship with your readers.

But most bloggers fail in this step. Do you know why?

Many new bloggers don’t promote their blogs. Because they think their blog is not worthy of promotion, they give reasons like “I don’t have enough posts”, “I have to work on my blog design first”, etc.

The one thing I can say is to start promoting your blog. Don’t wait for the right time.

Let me share some of the most effective ways to promote your blog.

1. Email Marketing

Email marketing is one of the most effective and powerful ways to promote your blog.

It helps maintain a healthy relationship with your readers and makes them return to your blog.

Now let’s see how it works.

You can ask your visitors to enter their email addresses by placing a subscription form in your blog and notifying them when you post something new on your blog. 

It not only makes readers come back to your website but also allows you to build trust and a closer bond with your readers.

2. Social Networks

It is a simple and common way to promote your blog post.

All you have to do is whenever you post something on your blog, make sure that you also post a link to your blog post on your social accounts like Facebook, Twitter, etc.

You can also join Facebook groups related to your niche and follow the top bloggers in your niche.

People who find your post interesting share the link with their friends and family.

3. Commenting on other blogs

Many blogs have options to leave a comment along with a link back to your blog. It helps to get backlinks to your blog.

Choose blogs related to your blog niche and leave a quality comment.

Remember, the blog owner will most likely delete a Poor-quality comment.

Furthermore, don’t leave comments just in one or two words like “Great article” or “Good” to get a link. It may get you a link but won’t get you traffic.

Leave a meaningful comment that helps the readers of that blog.

If you do it right, you will likely get visitors from that blog since they want to hear more about what you have to say on the topic.

It is one of the easiest but most effective ways to get your target audience because you will put your blog right in front of people interested in your topic.

4. Guest post

Guest posting is an old-school technique to get readers from other blogs. But it is still effective.

In guest posts, you provide high-quality, unique content for the blog owner in exchange for a backlink to your website. It is a win-win strategy.

Start searching for popular blogs in your niche and contact the blog owners to write a post for their site.

Not all bloggers are open to guest posts. So it requires time and patience.

You must send outreach emails to other bloggers and wait for their responses. Also, it would be best if you spent time writing quality articles for their blog.

But it’s worth your time. Give it a try.

5. Online Forums

There are many online forums available. Join some popular forums that are related to your blogging niche.

Many online forums allow you to post a link to your blog at the bottom of every post you write. Some forums may have restrictions, like you may require to write a few posts to get that option.

Once you have joined a forum, write quality and helpful posts. Remember that the content of your forum posts needs to be high quality and helpful.

People will not read your blog if they don’t find your forum posts helpful and interesting.

6. Answer Questions on Quora

Quora is one of the popular platforms to engage with people to discuss topics related to your blog.

I suggest it to all new bloggers who want to promote their blogs. Just create an account and join the discussions related to your niche.

It is one of the best ways to promote your blog as a beginner. Don’t do it to get traffic. Instead, help others genuinely by answering their questions.

In addition, don’t copy and paste your blog URL on each answer. Keep your blog URL in your profile. It helps the readers to find it easily.

BY genuinely helping others, you can make a bond with your readers, and it helps to build trust.

7. Post on Subreddits

Subreddit is a forum dedicated to a specific topic on the website Reddit.

You can share your knowledge with an audience looking for more information.

It is similar to Quora. You can join topics related to your niche and add to the conversation.

<< Step 10: Launch Your Blog